Here’s a personal message from John Alison, the Managing Director of the British Shooting Show

credit: Archant

Thursday October 5 2017 was a milestone for the British Shooting Show and its staff, when they attended their first site visit at the NEC Birmingham, and the size of the halls really struck home. What a way to celebrate the show’s tenth anniversary! The sheer excitement of seeing the British Shooting Show’s new venue was evident in all the staff and I knew the show had found its rightful home.

New dymanic

Over the past four years, the BSS has brought a whole new dynamic to the shooting industry with a true trade and retail British Shooting Show. Here, manufacturers and distributors get the opportunity to pass on the knowledge relating to each and every product, whilst receiving priceless feedback from the most important people in our business – the customers.

There is no substitution for face-to-face discussion and being able to study all the product ranges on offer over the full three days of the British Shooting Show, with over 600 exhibitors and 150-plus trade-only accounts in attendance. Never before has the shooting sports had such an amazing platform to showcase their product ranges directly to those who buy, use and rely on them.

Perfect venue

The NEC will see our shooting industry taken to a level never achieved before in the UK. All the main players from the world of airguns will be there, including BSA, Daystate, Brocock, AirArms, FX, Crosman, Gamo, Weihrauch, Webley, Hatsan, Tesro, and Umarex, fully supported by Airgun World and Air Gunner, plus all the optics and night vision manufacturers, and we have more airgun-related retailers and specialist suppliers signing up as the opening day approaches. Now add hundreds more companies from the wide world of shooting, fieldsports and everything else our glorious pastime is about, and at last we have a true reflection of our passion for what we do.

All under one roof

The NEC offers such wonderful scope. All exhibitors are in one gigantic exhibition space, which enables the ‘have a go’ areas to flourish with even more indoor ranges than ever. Tactical ranges are a new addition, and there’s a massive indoor demonstration arena where the finest professionals the industry has to offer will be entertaining the crowds throughout the day, and this year, we are even able to offer an amazing 4 x 4 off-road demonstration course!

Please join us, and many thousands of your fellow airgun and shooting enthusiasts, at the NEC in Birmingham on the 16th, 17th and 18th of February, 2018 – and welcome to the best British Shooting Show there has ever been!

General show information:

• Shooting show opens at 9am for advanced ticket holders and the show closes at 4pm on all three days of the show

• Adult single-day tickets are £20 each on the day, £17 if bought in advance, with discount for multiple-day advance tickets

• Under-15s get in free

• Car parking is free and opens at 7.30am. Ticket holders have access to toilets, breakfast snacks and hot drinks

• On-day admission tickets are day dependent. When booking please specify the day you wish to attend

• No dogs please

• There is disabled parking, please display your blue badge in your car window

Visit the BSS website here.